PRIVACY POLICY
Last Updated: January 5, 2026
Union Trailer & Power Equipment (“we,” “us,” or “our”) values your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, browse our inventory, submit contact forms, or communicate with us via phone, email, or text message.
By using our website or providing your information to us, you agree to the terms of this Privacy Policy.
Information We Collect
Personal Information You Provide:
- First and last name
- Email address
- Phone number (including mobile phone number)
- Information submitted through contact forms, inventory inquiries, or website messaging tools
Automatically Collected Information:
- IP address
- Browser type, device information, and operating system
- Pages viewed and interactions with our website
This information helps us operate our website, respond to inquiries, and improve customer experience.
How We Use Your Information
Union Trailer & Power Equipment may use your information to:
- Respond to requests for information about UTVs, tractors, trailers, mowers, parts, other equipment, or service
- Communicate regarding inventory availability, pricing, financing, or promotions
- Send appointment confirmations, service reminders, or order updates
- Provide customer support
- Improve our website, marketing, and customer communications
- Comply with legal and regulatory obligations
Text Messaging (SMS) Communications – 10DLC Compliance
By providing your mobile phone number and opting in, you consent to receive text messages (SMS/MMS) from Union Trailer & Power Equipment . These messages may include:
- Inventory or sales-related updates
- Appointment reminders and service notifications
- Promotional or marketing messages
SMS Disclosure:
- Message frequency may vary
- Message and data rates may apply
- Consent to receive text messages is not a condition of purchase
You may opt out of receiving text messages at any time by replying STOP to any message. For assistance, reply HELP or contact us using the information below.
Carrier disclaimer: Wireless carriers are not responsible for delayed or undelivered messages.
How We Share Your Information
Union Trailer & Power Equipment does not sell or rent your personal information . We may share your information only with:
- Trusted service providers that assist with website hosting, CRM systems, communication platforms, or marketing services
- Legal or regulatory authorities when required by law
Mobile opt-in, SMS consent, and phone numbers are not shared with third parties or affiliates for marketing purposes.
Data Security
We use reasonable administrative, technical, and physical safeguards to protect your personal information. While we strive to protect your data, no method of transmission over the internet or mobile networks is completely secure.
Your Choices and Rights
- Opt out of marketing emails by using the unsubscribe link in our emails
- Opt out of text messages by replying STOP
- Contact us to update, correct, or request deletion of your personal information, subject to legal requirements
Cookies and Tracking Technologies
Our website may use cookies and similar tracking technologies to improve functionality and analyze website traffic. You may manage cookie preferences through your browser settings.
Children’s Privacy
Our website is not intended for children under the age of 13, and Union Trailer & Power Equipment does not knowingly collect personal information from children.
Changes to This Privacy Policy
We may update this Privacy Policy periodically. Any changes will be posted on this page with an updated effective date.
Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us:
Union Trailer & Power Equipment
1307 122nd Street, Chippewa Falls, WI 54729
Phone: 715-930-1066